Etihad Town Phase 4 — Pre-Launch Payment Plan 2026Residential Plots · 5, 10 & 20 Marla · 3-Year Installments · 20% Down Payment
Etihad Town Phase 4 has released its pre-launch residential plot payment plan. This is the earliest — and cheapest — entry point into the Etihad Group's newest project. This guide breaks down every number, explains the payment structure, and helps you decide if this is the right investment for you.
What's Inside This Guide
- Pre-Launch Overview — Key Numbers
- Payment Plan Structure — How It Works
- 5 Marla Plot — Full Breakdown
- 10 Marla Plot — Full Breakdown
- 20 Marla (Category 1) — Full Breakdown
- 20 Marla (Category 2) — Full Breakdown
- Side-by-Side Price Comparison
- Premium Charges — Corner, Park-Facing & More
- Terms & Conditions
- Why Pre-Launch Prices Matter
- Phase 4 Location & Connectivity
- Developer — Etihad Group Track Record
- How to Book Through Land Holders
- Frequently Asked Questions
Pre-Launch Overview — Key Numbers at a Glance
| Plot Size | Total Price | Down Payment (20%) | Monthly (1% × 30) | Possession (20%) |
|---|---|---|---|---|
| 5 Marla | PKR 59,00,000 | PKR 11,80,000 | PKR 59,000 | PKR 11,80,000 |
| 10 Marla | PKR 1,05,00,000 | PKR 21,00,000 | PKR 1,50,000 | PKR 21,00,000 |
| 20 Marla (Cat 1) | PKR 1,95,00,000 | PKR 39,00,000 | PKR 1,95,000 | PKR 39,00,000 |
| 20 Marla (Cat 2) | PKR 3,70,00,000 | PKR 74,00,000 | PKR 3,70,000 | PKR 74,00,000 |
These are pre-launch rates — the lowest prices the developer will offer for Phase 4. Historically, Etihad Town pre-launch buyers in Phase 1 and Phase 2 saw significant appreciation once development progressed and formal launches took place. This is the window to enter at the bottom of the price curve.
Payment Plan Structure — How It Works
Etihad Town Phase 4 residential plots follow a 3-year installment plan with six payment components. Here's how the structure works:
📋 3-Year Payment Plan Breakdown
| Component | Percentage | When It's Due |
|---|---|---|
| Down Payment | 20% of total price | At time of booking |
| Ballot Payment | 10% of total price | At time of ballot/allotment |
| 4 Balloon Payments | 5% each (20% total) | Semi-annually during the plan |
| 30 Monthly Installments | 1% each (30% total) | Monthly — starting 30 days after booking |
| Possession Payment | 20% of total price | At time of possession |
This structure is consistent with Etihad Group's approach in previous phases. The 1% monthly installment is deliberately kept low to make the plan accessible — the heavier lifting happens through the ballot and balloon payments, which are spaced out to give buyers time to arrange funds.
5 Marla Plot — Full Breakdown
The 5 Marla residential plot is the most popular size in Pakistani housing societies — and at PKR 59 lakh, Etihad Town Phase 4 offers one of the most competitive pre-launch prices in the Lahore market for an Etihad Group project.
5 Marla Residential Plot
Who should consider this? First-time buyers looking for affordable entry into an Etihad Group project. The monthly installment of PKR 59,000 is manageable for many middle-income families and salaried professionals. It's also the most liquid plot size for resale if you're buying purely as an investment.
10 Marla Plot — Full Breakdown
The 10 Marla plot offers a significant step up in space — ideal for families wanting a spacious home or investors targeting the premium residential segment.
10 Marla Residential Plot
Who should consider this? Established families planning to build a proper home, or investors who want to target the upper-mid market where per-marla appreciation tends to be strongest. The PKR 1.05 crore total is competitive compared to 10 Marla plots in mature societies.
20 Marla (Category 1) — Full Breakdown
The first 20 Marla category is priced at PKR 1.95 crore — offering 1 Kanal of land at a per-marla rate that represents strong value at the pre-launch stage.
20 Marla Residential — Category 1
Category 1 vs Category 2: The two 20 Marla categories likely differ in location, block, or plot positioning within the society. Category 1 at PKR 1.95 crore may represent standard-location 1 Kanal plots, while Category 2 at PKR 3.70 crore likely represents premium-location plots (main boulevard, corner, or prime-block positioning). Contact Land Holders for specific category details once the map is released.
20 Marla (Category 2) — Full Breakdown
20 Marla Residential — Category 2 (Premium)
Who should consider this? High-net-worth investors and families seeking premium, large-format living. At PKR 3.70 crore for 1 Kanal, this category is positioned as the luxury tier within Phase 4. The monthly installment of PKR 3.70 lakh reflects the premium pricing but the 3-year plan still provides structured payment flexibility.
Side-by-Side Price Comparison
Here's how the four residential options compare at a glance — including per-marla rates to help you evaluate value:
| Plot Size | Total Price | Per Marla Rate | Booking (20%) | Monthly (1%) |
|---|---|---|---|---|
| 5 Marla | PKR 59,00,000 | PKR 11,80,000 | PKR 11,80,000 | PKR 59,000 |
| 10 Marla | PKR 1,05,00,000 | PKR 10,50,000 | PKR 21,00,000 | PKR 1,50,000 |
| 20 Marla (Cat 1) | PKR 1,95,00,000 | PKR 9,75,000 | PKR 39,00,000 | PKR 1,95,000 |
| 20 Marla (Cat 2) | PKR 3,70,00,000 | PKR 18,50,000 | PKR 74,00,000 | PKR 3,70,000 |
Key insight: The per-marla rate decreases as plot size increases (excluding Cat 2 premium). 5 Marla comes at PKR 11.80 lakh per marla, while 20 Marla Cat 1 is PKR 9.75 lakh per marla — a 17% discount per marla for buying larger. This is typical in pre-launch pricing and rewards investors who can commit to larger plots.
Premium Charges — Corner, Park-Facing & More
The base prices above are for standard plots. The developer charges additional premiums for preferred positions:
| Premium Type | Additional Charge | Example (5 Marla Base PKR 59L) |
|---|---|---|
| Corner Plot | +10% on total price | PKR 64,90,000 |
| Park-Facing Plot | +10% on total price | PKR 64,90,000 |
| Corner + Park-Facing | +15% on total price | PKR 67,85,000 |
| 50-ft Wide Road & Above | +10% on total price | PKR 64,90,000 |
Are premiums worth paying? Corner and park-facing plots typically command higher resale values and rental rates in mature societies. In Etihad Town Phase 1, corner plots trade at a 15–25% premium over standard plots. So paying a 10% premium at pre-launch often yields a net positive return compared to standard plots over a 3–5 year hold period. However, if your budget is tight, a standard plot at base price still offers strong appreciation potential.
Terms & Conditions
📋 Official Terms
| Price includes | Cost of land only |
| Development charges | May be charged separately |
| Price changes | Prices subject to change without prior notice |
| First installment | Due 30 days after submission of down payment |
| File processing fee | Charged separately |
| Payment methods | Pay order, bank transfer, or cash deposit at designated bank |
| Documentation | CNIC copies + nominee information required at booking |
⚠️ Important Buyer Advisory
These are pre-launch rates. While the Etihad Group has a strong track record of LDA-approved development (Phase 1 NOC: LDA/DMP-I/1683), Land Holders recommends that buyers verify the official NOC status for Phase 4 before finalising their booking. We will update this page with NOC confirmation as soon as it is publicly announced. Pre-launch investment carries higher potential returns but also requires due diligence.
Why Pre-Launch Prices Matter
Pre-launch pricing is the earliest entry point in any real estate project's lifecycle — and historically, it's where the most significant returns are generated. Here's why:
1. Lowest price point in the project's history. Once the formal launch happens — with a public event, marketing push, and balloting — prices increase. In Etihad Town Phase 2, pre-launch buyers saw price increases of 15–30% between pre-launch and post-ballot stages for comparable plot sizes.
2. Development progress drives price growth. As roads are built, boundary walls go up, and infrastructure becomes visible, buyer confidence increases and prices rise. Pre-launch buyers ride this entire appreciation curve from Day 1.
3. Plot selection advantage. Pre-launch buyers typically get first pick of plot numbers and positions. Corner plots, park-facing plots, and main-road plots get snapped up early. If you want a premium position without paying secondary-market premiums later, pre-launch is the window.
4. Lower monthly commitment. At PKR 59,000/month for 5 Marla, the pre-launch installment is the most affordable it will ever be. Post-launch plans for the same plot size — if available — will have higher total prices and correspondingly higher installments.
Phase 4 Location & Connectivity
Etihad Town Phase 4 is located near Pine Avenue and Chenab Road, adjacent to the already-developing Etihad Town Phase 2 and Phase 3. The location is close to Lake City and within the rapidly developing Lahore southern corridor.
🛣️ Lahore Ring Road
3–5 minutes from Halloki Interchange. Full connectivity to DHA, airport, Johar Town, and northern Lahore via SL-3 and SL-4.
🏘️ Adjacent to Phase 2 & 3
Directly next to the already-developing earlier phases. Benefits from shared infrastructure and established road networks.
🌊 Near Lake City
Close to one of Lahore's established Raiwind Road communities — adding to the area's commercial and residential maturity.
🚗 Pine Avenue Corridor
Connected via Pine Avenue — the 150-ft commercial boulevard running through Phase 2 and Phase 3, extending commercial access.
The location's proximity to already-developing Etihad phases is a significant advantage. Phase 4 won't be an isolated greenfield project — it's an extension of an existing, active development corridor with visible infrastructure, occupied homes, and advancing road networks.
Developer — Etihad Group Track Record
Etihad Group (Union Developers) is one of Lahore's most established development companies with a portfolio spanning housing, education, healthcare, and commercial projects. Their real estate credibility is anchored by visible, delivered projects — not just promises.
Key landmark projects by the Etihad Group include the LUMS Campus, UCP Lahore Campus, Sukh Chayn Gardens, and Sheikh Zayed Medical College and Hospital. In the housing sector, Etihad Town Phase 1 on Raiwind Road is their most visible success — a fully developed, fully occupied community with carpeted roads, underground electrification, commercial areas with McDonald's and Al-Fatah, and over 300 constructed homes.
This institutional-grade track record — spanning education, healthcare, and residential development — provides a level of developer confidence that most new housing projects in Lahore cannot match.
How to Book Through Land Holders
📋 Book with Land Holders
| +92 311 1655111 | |
| 📞 Call | +92 311 1655111 |
| info@landholders.pk | |
| 🏢 Visit | 51 Nishter Commercial, Sector E, Lavandus Block, Bahria Town Lahore |
| 🕐 Hours | Saturday–Thursday, 10 AM – 7 PM |
Booking process:
✅ Step 1: Contact Land Holders — tell us your budget and preferred plot size
✅ Step 2: We share current inventory, available plot numbers, and verified pricing
✅ Step 3: Select your plot — standard, corner, or park-facing
✅ Step 4: Submit CNIC copies, nominee details, and booking form
✅ Step 5: Pay 20% down payment via pay order, transfer, or cash deposit
✅ Step 6: Receive allocation confirmation and installment schedule
✅ Ongoing: Payment tracking, transfer support, and development updates
Frequently Asked Questions
What is the price of a 5 Marla plot in Etihad Town Phase 4?
The pre-launch price is PKR 59,00,000 (59 lakh). Down payment is PKR 11,80,000 (20%) and monthly installment is PKR 59,000 for 30 months.
What is the price of a 10 Marla plot?
PKR 1,05,00,000 (1.05 crore). Down payment PKR 21,00,000 (20%) with monthly installment of PKR 1,50,000 for 30 months.
What is the price of a 20 Marla (1 Kanal) plot?
Two categories are available. Category 1: PKR 1,95,00,000 (1.95 crore) with PKR 1,95,000/month. Category 2 (Premium): PKR 3,70,00,000 (3.70 crore) with PKR 3,70,000/month. Both follow the same 3-year plan structure.
What is the payment plan duration?
3 years — comprising 20% down payment, 10% ballot, 4 balloon payments of 5% each, 30 monthly installments of 1%, and 20% on possession.
Is Etihad Town Phase 4 LDA approved?
The Etihad Group has a track record of LDA-approved projects (Phase 1 & 2 under NOC LDA/DMP-I/1683). The official NOC for Phase 4 is expected to be confirmed at or near the formal launch. Land Holders recommends verifying NOC status before booking.
Are these pre-launch or final prices?
These are pre-launch rates — the lowest prices in the project's lifecycle. Prices will increase after the formal launch, balloting, and as development progresses. Pre-launch is the optimal entry window.
Where is Etihad Town Phase 4 located?
Near Pine Avenue and Chenab Road, adjacent to Etihad Town Phase 2 and Phase 3. Close to Lake City and 3–5 minutes from Halloki Interchange (Lahore Ring Road).
Can overseas Pakistanis book at pre-launch rates?
Yes. Contact Land Holders on WhatsApp (+92 311 1655111) and we will handle on-ground representation, documentation, and booking on your behalf. Remote booking via pay order or bank transfer is available.
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